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The boom of brands in Vietnam

Published on 12 Mar 2020 | 1 minute read
More Vietnamese consumers are choosing genuine brand-name products over counterfeit goods.

Gregory Glass reports increasing numbers of middle- and upper-class Vietnamese citizens are flocking to brand-name products, eschewing the fake goods they used to buy.

You can access the full article here.

 

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Rouse Editor
Rouse Editor
+44 20 7536 4100